About RoastIdea
Validate before you build.
Building became faster. Choosing the right thing to build did not.
Faster building makes better decisions more valuable.
AI coding tools can turn an idea into working software in far less time. They also make it easier to polish a solution before proving that the problem is urgent, the buyer exists, or the difference matters.
The cost of a weak idea is not only engineering time. It is the customer conversations, positioning, distribution, and attention spent defending a premise that was never tested.
Validation is not prediction.
No score can guarantee a market. Good validation makes the current decision more honest and the next experiment more useful.
Look for disconfirming evidence
Research should challenge the customer, demand, differentiation, timing, and business-model assumptions, not decorate them.
State confidence honestly
Facts, inferences, assumptions, and unknowns should not sound equally certain.
Recommend the next test
The useful outcome is a smaller uncertainty and a clear decision about what to do next.
A weak idea deserves a clear answer.
RoastIdea is designed to explain what is promising, what is fragile, what evidence is missing, and which test can change the decision.
Validate an idea